The ESRC-funded research project I’ve been working on with Monica Degen and Clare Melhuish is coming to an end, and we’re presenting some of the results of our research as an exhibition. It’s called ‘Visualising atmospheres: digital placemaking in the 21st century’ and it will run from 19 August to 31 August at the Building Centre in London. It looks at the roles played by digital visualisations in a large urban redevelopment project in Doha, Qatar.
You can see the full publicity flyer on the new ‘exhibition’ page on this blog, but here’s the blurb:
In the so-called ‘experience economy’, architecture and urban design have become vital to place-making and urban branding strategies, as cities re-invent themselves on a global stage. Digital visualisations of buildings and places are crucial tools for imagining and designing new urban developments, as well as for projecting what they will feel like. They have become an ubiquitous part of the urban visual landscape, and now constitute the main platform for interaction and communication between architects, developers, planners, and the public.
This exhibition takes a closer look at digital visualisations. It explores what lies behind the glossy surface of the images we see, and how they are changing the way in which architects work. Focusing on a large-scale urban transformation project in Doha, Qatar, designed by British and US architects, the exhibition explores the complex processes of digital image production. It examines how these images circulate between architects, visualisers and their client; it explores the impact they have on design development; and it interrogates their attempt to shape how people will experience urban spaces in the future across the globe.
There will also be a one-day conference on 31 August at the Building Centre. Discussing how digital visualisations have been used as part of a large urban redevelopment project, speakers are a mix of academics, architects, visualisers and planners. You can see the programme, and register to attend, here.